On this site:

Newsweek Showcase.com is a designed as a forum for businesses to 'Showcase' their products and services.

For advertising sizes and rate information see this pdf .

For advertising formats and transmission specifications see below:

Ad Boxes and Splash pages

Ad Boxes:

Each advertiser in any given section is given an information box. The information boxes are located on the right hand side of the channel directories. This information box has 4 possible variations:

1. The information box with logo and 4 or 5 lines of text with title above which links to a splash page. (below)
2. The information box with logo and 4 or 5 lines of text with title above which links to an external site in a new window. (below)
    
   
    
3. The information box with wide logo/image and no text but with title above which links to a splash page. (below)
4. The information box with wide logo/image and no text but with title above which links to an external site in a new window. (below)
    
   

Splash Pages:

EXAMPLE OF A SPLASH PAGE AD

• The Splash page to fit into a table of width not exceeding 580 pixels (including any borders).
• Images to be in GIF format, JPEG format, or Gif animation with resolution of 72 pixels per inch.
• Logos should be formatted in GIF with the colors reduced to a minimum with a resolution of 72 pixels per inch.
• Text to be in a standard internet font (Arial, Verdana or Times). If other fonts are required, these must be formatted made into a gif file.
• Some formatting changes may have to be made to your page to allow reasonable download times but every effort will be made to retain the page in its original form.
• Please state the heading for which your page is to be placed. Existing choices of headings can be found on the Newsweek Showcase Home page and Directories.
• Linking URL and Email address (if required) to be supplied in full and will open in a new window.
• Pages containing Flash, Java, Java script or other languages which require additional formatting to allow import to the site will be charged on an hourly basis in addition to the standard price.
• Care must be taken so that any style sheet styles do not clash with the site style sheet. This can be avoided by naming any styles with ".advert-X" before your style in every instance (where the X is the style that you wish to use).
• All self prepared documents submitted to be uploaded to our site must be passed as "HTML 4.01 Transitional". Web files submitted, uploaded and found not to be "HTML 4.01 Transitional" will be rejected until validated.

If you are not familiar with web code and wish the web team to make up your advert for you, you can send your layout/ideas in the following formats:

• PDF at high resolution and with text in editable state and the file unlocked.
• MS Word document. However we recommend that you attach as a separate file any images at a high resolution and allow us to optimize the images here.
• TXT file (Windows)
• Simple text file (Apple)

There is normally no extra cost for this service for adverts running on the website for more than 4 months. Contact our sales team for further information.

Requirements for Banner ads:

• GIF format, JPEG format and animated GIF format with a maximum file size of 12 Kb but preferably around 5 Kb. We can also accept SWF files but you will also have to supply the raw FLA file saved in Flash MX 2004 or earlier so that we can embed additional linking information for statistics use.
• Banner sizes for the head of the page will be at maximum, 468 pixels X 60 pixels (Full Banner) or 234 pixels X 60 pixels (Half Banner) at a resolution of 72 pixels per inch.
• Linking URL and ID code (if required) to be supplied in full and will open a new window from this site.

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In Newsweek magazine:

Special advertising 'Showcase' sections are available (some featuring text submission opportunities) in the following editions of Newsweek:

NEWSWEEK TOP 20 METRO

This edition is the largest circulation that Showcase/Marketplace sections are offered in.

- Circulation and readership – 1.64 million / 10.6 million
- Distribution – The Top 20 Largest Metro areas across the US:

New York - Detroit - Pittsburgh - Boston
Los Angeles - Houston - Miami - Washington D.C.
San Francisco - Atlanta - Phoenix - Dallas/Fort Worth
Chicago - Seattle - Denver - Minnesota / St. Paul
Philadelphia - Cleveland - St. Louis - Baltimore

- Top 10 metro circulations includes subscribers and newsstand readers, metro areas 11-20 just subscribers.
- Frequency – Once a month

NEWSWEEK WOMAN

This edition is uniquely targeted at today's affluent, influential and sophisticated women. This edition is unique in that it offers minimal cross over readership with other women's magazines.

- Circulation and readership – 1,000,000 / 4.7 million
- Distribution - Female subscribers only (survey qualified)
- Frequency – Once a month

NEWSWEEK FIFTY PLUS

Newsweek Fifty Plus targets one of America's most vital growth markets, and one with enormous spending power. It delivers 800,000 individual subscribers age 50 or older identified by a database match.

* Circulation and readership – 800,000 / 4.7 million
* Distribution – Subscribers 50 years old and above
* Frequency – Once a month

NEWSWEEK BUSINESS PLUS

Newsweek Business Plus provides advertisers with a uniquely targeted edition specially designed to reach key decision-makers. Newsweek Business Plus includes high-income professional and managerial subscribers who are questionnaire-qualified based on job title and income; or unduplicated subscribers in the top ranking zip codes, with a high incidence of professionals/managers and upper-income households.

* Circulation and readership – 1,200,000 / 7,739,000
* Distribution – Business readers and high income subscribers
* Frequency – Once per month

NEWSWEEK STATE AND METRO EDITIONS

State and Metro editions are offered on a Monthly basis, with the top 5 metros (New York, Los Angeles, Chicago, Washington and San Francisco) running twice a month. Circulations vary by area.

NEWSWEEK LATIN AMERICAN EDITION

* Circulation and readership - 78,000 / 307,000
* Distribution – All readers in Latin American continent. (Written in English)
* Frequency – weekly

NEWSWEEK ASIAN EDITION

* Circulation and readership - 268,837 / over 724,000
* Distribution – All readers in the Asian continent. (Written in English)
* Frequency – weekly

NEWSWEEK EUROPEAN EDITION

* Circulation and readership - 356,000 / over 1,128,000
* Distribution – All readers in the European continent. (Written in English)
* Frequency – weekly

WHAT ARE SHOWCASE SECTIONS?

Newsweek Showcase sections are semi display advertising pages with advertiser editorial. They are aimed at providing an interesting and informative information resource for Newsweek readers as well as a flexible high profile and effective advertising medium for institutions and companies across the US. Showcase sections are unique in that they offer advertisers editorial opportunities to accompany their advertising. Showcase sections typically appear in the middle third of the magazine and can be identified by their unique theme-specific headings and page borders.

Examples of past Showcase sections.

Travel Showcase
Distance Learning Showcase
Marketplace Showcase
Eating Disorder Showcase
Retirement Showcase
Healthcare Showcase

Ad formats available here